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	<title>Splash Media</title>
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	<link>http://www.splashmedia.com</link>
	<description>Social &#124; Media &#124; Solutions</description>
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		<title>Big Brands on Vine</title>
		<link>http://www.splashmedia.com/resources/blog/big-brands-on-vine/</link>
		<comments>http://www.splashmedia.com/resources/blog/big-brands-on-vine/#comments</comments>
		<pubDate>Thu, 16 May 2013 20:26:09 +0000</pubDate>
		<dc:creator>Rhea Thomas</dc:creator>
				<category><![CDATA[company branding strategy]]></category>
		<category><![CDATA[Front Page]]></category>
		<category><![CDATA[Vine]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13847</guid>
		<description><![CDATA[Back in January, we asked you what six seconds could do for your company branding strategy with the advent of the new Vine app. Now, months later, we have our answer. According to Mashable, Vine has become one of the top iPhone apps of 2013 and one of the most popular social media networks since [...]]]></description>
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		<item>
		<title>Splash Media University President Paul Slack to Make Appearance on Milehiradio.com</title>
		<link>http://www.splashmedia.com/resources/blog/splash-media-university-president-paul-slack-to-make-appearance-on-milehiradio-com/</link>
		<comments>http://www.splashmedia.com/resources/blog/splash-media-university-president-paul-slack-to-make-appearance-on-milehiradio-com/#comments</comments>
		<pubDate>Fri, 26 Apr 2013 14:36:09 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Press Releases]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13827</guid>
		<description><![CDATA[Slack to share his insights and social media expertise from 11am to noon (Eastern) on April 29, 2013. DALLAS, Texas—Paul Slack, President of Splash Media University, will be a guest on Milehiradio.com on Monday, April 29, 2013, from 11am-Noon (Eastern). Paul will share his social media marketing expertise while being interviewed by Deb Krier, who [...]]]></description>
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		</item>
		<item>
		<title>Splash Media and the Neeley School of Business at TCU Team Up to Magnify its Richards Barrentine Values and Ventures™ Business Plan Competition Through Social Media</title>
		<link>http://www.splashmedia.com/resources/blog/splash-media-and-the-neeley-school-of-business-at-tcu-team-up-to-magnify-its-richards-barrentine-values-and-ventures-business-plan-competition-through-social-media/</link>
		<comments>http://www.splashmedia.com/resources/blog/splash-media-and-the-neeley-school-of-business-at-tcu-team-up-to-magnify-its-richards-barrentine-values-and-ventures-business-plan-competition-through-social-media/#comments</comments>
		<pubDate>Fri, 19 Apr 2013 19:20:43 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Press Releases]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13814</guid>
		<description><![CDATA[This annual event showcases college students and recent graduates’ innovative business plans that are designed to succeed fiscally and make the world a better place. When the third annual Richards Barrentine Values and Ventures™ Business Plan Competition takes place April 19-20 on the campus of Texas Christian University, Chris Kraft, co-founder of Splash Media LP, [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Company Branding Strategy – Promoting Your Business on LinkedIn</title>
		<link>http://www.splashmedia.com/resources/blog/company-branding-strategy-promoting-your-business-on-linkedin/</link>
		<comments>http://www.splashmedia.com/resources/blog/company-branding-strategy-promoting-your-business-on-linkedin/#comments</comments>
		<pubDate>Wed, 03 Apr 2013 19:46:48 +0000</pubDate>
		<dc:creator>Rhea Thomas</dc:creator>
				<category><![CDATA[company branding strategy]]></category>
		<category><![CDATA[Front Page]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13803</guid>
		<description><![CDATA[Part of every company branding strategy should include promoting your business on the major social sites—Facebook, Twitter, and LinkedIn.  In fact, LinkedIn was specifically designed as a business-based networking platform, so it makes sense to use this site in particular to build the reputation of your brand within the business community and provide it with [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media Strategy: Ways that Great Video Content Helps your Small Business</title>
		<link>http://www.splashmedia.com/resources/blog/social-media-strategy-ways-that-great-video-content-helps-your-small-business/</link>
		<comments>http://www.splashmedia.com/resources/blog/social-media-strategy-ways-that-great-video-content-helps-your-small-business/#comments</comments>
		<pubDate>Fri, 22 Mar 2013 19:41:16 +0000</pubDate>
		<dc:creator>jleiman</dc:creator>
				<category><![CDATA[Front Page]]></category>
		<category><![CDATA[Social Media Strategy]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13784</guid>
		<description><![CDATA[Does your social media strategy include video content?  It should!  Because video has become one of the most effective ways to market on the web. It allows visitors to experience your brand message with very little effort and increases the length of time people stay on your page, giving your brand message longer to sink [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media Management: Reasons Why You Need to Use Pinterest</title>
		<link>http://www.splashmedia.com/resources/blog/social-media-management-reasons-why-you-need-to-use-pinterest/</link>
		<comments>http://www.splashmedia.com/resources/blog/social-media-management-reasons-why-you-need-to-use-pinterest/#comments</comments>
		<pubDate>Tue, 19 Mar 2013 20:50:39 +0000</pubDate>
		<dc:creator>Rhea Thomas</dc:creator>
				<category><![CDATA[Front Page]]></category>
		<category><![CDATA[Social Media Management]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13777</guid>
		<description><![CDATA[Pinterest, a visual site that acts as a virtual bulletin board, is the latest site requiring companies to adjust their social media management.  The site allows users to post or “pin” links to websites to a personal page, and organize the board into categories, making it easy to locate the website at a later date.  [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media and Business: Ways for a Business to Fail On Facebook</title>
		<link>http://www.splashmedia.com/resources/blog/social-media-and-business-ways-for-a-business-to-fail-on-facebook/</link>
		<comments>http://www.splashmedia.com/resources/blog/social-media-and-business-ways-for-a-business-to-fail-on-facebook/#comments</comments>
		<pubDate>Wed, 13 Mar 2013 19:47:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Front Page]]></category>
		<category><![CDATA[social media and business]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13769</guid>
		<description><![CDATA[Facebook is a prime example of how social media and business can work together, and there is no doubt that Facebook is one of the most popular forms of social media used by businesses today.  However, simply creating a business page, and gathering followers, is not enough for social media management.  There are many ways [...]]]></description>
		<wfw:commentRss>http://www.splashmedia.com/resources/blog/social-media-and-business-ways-for-a-business-to-fail-on-facebook/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media Strategy and the Zero Moment of Truth</title>
		<link>http://www.splashmedia.com/resources/blog/social-media-strategy-and-the-zero-moment-of-truth/</link>
		<comments>http://www.splashmedia.com/resources/blog/social-media-strategy-and-the-zero-moment-of-truth/#comments</comments>
		<pubDate>Mon, 11 Mar 2013 19:29:05 +0000</pubDate>
		<dc:creator>Rhea Thomas</dc:creator>
				<category><![CDATA[Front Page]]></category>
		<category><![CDATA[Social Media Strategy]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13760</guid>
		<description><![CDATA[Has your business incorporated the Zero Moment of Truth social media strategy? If you’re reading this and thinking, “What is the Zero Moment of Truth,” then clearly you have no idea what I’m talking about. The Zero Moment of Truth (ZMOT) occurs from the time a consumer sees an ad or desires a product to the moment when [...]]]></description>
		<wfw:commentRss>http://www.splashmedia.com/resources/blog/social-media-strategy-and-the-zero-moment-of-truth/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Thought Curator and the Ark of the Covenant</title>
		<link>http://www.splashmedia.com/resources/blog/thought-curator-and-the-ark-of-the-covenant/</link>
		<comments>http://www.splashmedia.com/resources/blog/thought-curator-and-the-ark-of-the-covenant/#comments</comments>
		<pubDate>Tue, 05 Mar 2013 15:01:07 +0000</pubDate>
		<dc:creator>jkilman</dc:creator>
				<category><![CDATA[Front Page]]></category>
		<category><![CDATA[Thought Curator]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13751</guid>
		<description><![CDATA[I value great thought curators higher in my social stream than I do thought leaders. Crazy, I know, but it is true. Great curators add value to my life by saving me time, bringing me concepts I would have never found on my own, and giving me a safe place to gain insight I otherwise [...]]]></description>
		<wfw:commentRss>http://www.splashmedia.com/resources/blog/thought-curator-and-the-ark-of-the-covenant/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why Your Online Marketing Campaign Can’t Ignore Google+</title>
		<link>http://www.splashmedia.com/resources/blog/why-your-online-marketing-campaign-cant-ignore-google/</link>
		<comments>http://www.splashmedia.com/resources/blog/why-your-online-marketing-campaign-cant-ignore-google/#comments</comments>
		<pubDate>Wed, 27 Feb 2013 21:34:15 +0000</pubDate>
		<dc:creator>jleiman</dc:creator>
				<category><![CDATA[Front Page]]></category>
		<category><![CDATA[Online Marketing Campaign]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13743</guid>
		<description><![CDATA[Businesses embarking on an online marketing campaign can no longer ignore or discount the social impact of Google+ on the marketplace.  While initially faltering after its kickoff in September 2011, it has since risen to be the second most popular social media site after Facebook, according to the latest GlobalWebIndex survey [http://globalwebindex.net/blog/].  And whether or [...]]]></description>
		<wfw:commentRss>http://www.splashmedia.com/resources/blog/why-your-online-marketing-campaign-cant-ignore-google/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media Management and the Art of Newsjacking</title>
		<link>http://www.splashmedia.com/resources/blog/social-media-management-and-the-art-of-newsjacking/</link>
		<comments>http://www.splashmedia.com/resources/blog/social-media-management-and-the-art-of-newsjacking/#comments</comments>
		<pubDate>Fri, 22 Feb 2013 17:03:07 +0000</pubDate>
		<dc:creator>Rhea Thomas</dc:creator>
				<category><![CDATA[Front Page]]></category>
		<category><![CDATA[Social Media Management]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13738</guid>
		<description><![CDATA[If you’re involved in the social media management industry, then you’re probably very familiar with the Art of Newsjacking. It’s not a new concept, but it’s definitely a bigger challenge to implement with social media’s impact on real-time reporting, news, and content development. Newsjacking is the method of injecting your brand marketing into current news [...]]]></description>
		<wfw:commentRss>http://www.splashmedia.com/resources/blog/social-media-management-and-the-art-of-newsjacking/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Career in Social Media &#8211; Splash Media U Launches Master Social Media Certification Scholarship Contest for Veterans of U.S. Military Service</title>
		<link>http://www.splashmedia.com/resources/blog/career-in-social-media-splash-media-u-launches-master-social-media-certification/</link>
		<comments>http://www.splashmedia.com/resources/blog/career-in-social-media-splash-media-u-launches-master-social-media-certification/#comments</comments>
		<pubDate>Tue, 19 Feb 2013 16:15:43 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Press Releases]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13729</guid>
		<description><![CDATA[This contest will award 50 scholarships each to U.S. veterans of any branch of military service—active duty, reserves or retired— who want to add these skills to their personal toolkit or pursue a career in social media. DALLAS, Texas (February 19, 2013)—Splash Media U, a leading provider of social media marketing education through its accredited [...]]]></description>
		<wfw:commentRss>http://www.splashmedia.com/resources/blog/career-in-social-media-splash-media-u-launches-master-social-media-certification/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media Branding: Top 5 Reasons why not using Social Media hurts your Brand</title>
		<link>http://www.splashmedia.com/resources/blog/social-media-brandingtop-5-reasons-why-not-using-social-media-hurts-your-brand/</link>
		<comments>http://www.splashmedia.com/resources/blog/social-media-brandingtop-5-reasons-why-not-using-social-media-hurts-your-brand/#comments</comments>
		<pubDate>Mon, 11 Feb 2013 17:24:33 +0000</pubDate>
		<dc:creator>jleiman</dc:creator>
				<category><![CDATA[Front Page]]></category>
		<category><![CDATA[Social Media Branding]]></category>
		<category><![CDATA[social media branding]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13722</guid>
		<description><![CDATA[Are you in social media branding denial? We have now reached a tipping point in this digital age where if your business is NOT in social media, your brand will be at a disadvantage.  Social media for companies is not just a fad or something you assign to your summer interns, it’s a serious, active [...]]]></description>
		<wfw:commentRss>http://www.splashmedia.com/resources/blog/social-media-brandingtop-5-reasons-why-not-using-social-media-hurts-your-brand/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media Product Branding Strategy During the Super Bowl Blackout</title>
		<link>http://www.splashmedia.com/resources/blog/social-media-product-branding-strategy-during-the-super-bowl-blackout/</link>
		<comments>http://www.splashmedia.com/resources/blog/social-media-product-branding-strategy-during-the-super-bowl-blackout/#comments</comments>
		<pubDate>Mon, 04 Feb 2013 21:55:32 +0000</pubDate>
		<dc:creator>Rhea Thomas</dc:creator>
				<category><![CDATA[Front Page]]></category>
		<category><![CDATA[product branding strategy]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13706</guid>
		<description><![CDATA[You might have thought that the drama playing out in last night’s game was on the big screen, but you’d be wrong. The big wins of the night were actually through social media on the smaller screens; smartphones, computers and tablets. If your business’s product branding strategy didn’t include social media last night, then you [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Making Sure that Twitter&#8217;s Vine is in your Company Branding Strategy</title>
		<link>http://www.splashmedia.com/resources/blog/making-sure-that-twitters-vine-is-in-your-company-branding-strategy/</link>
		<comments>http://www.splashmedia.com/resources/blog/making-sure-that-twitters-vine-is-in-your-company-branding-strategy/#comments</comments>
		<pubDate>Fri, 01 Feb 2013 21:31:40 +0000</pubDate>
		<dc:creator>Rhea Thomas</dc:creator>
				<category><![CDATA[company brand strategy]]></category>
		<category><![CDATA[Front Page]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13696</guid>
		<description><![CDATA[What can six seconds do for your company branding strategy? Maybe the same thing that 140 characters has done for it. Twitter is banking on Vine, a new iPhone app that allows users to create and share 6 second videos. It’s similar to Instagram … but for videos. Twitter made their success on the “limited [...]]]></description>
		<wfw:commentRss>http://www.splashmedia.com/resources/blog/making-sure-that-twitters-vine-is-in-your-company-branding-strategy/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Splash Media, LP Awarded AdvancED Corporation Accreditation</title>
		<link>http://www.splashmedia.com/resources/blog/splash-media-lp-awarded-advanced-corporation-accreditation/</link>
		<comments>http://www.splashmedia.com/resources/blog/splash-media-lp-awarded-advanced-corporation-accreditation/#comments</comments>
		<pubDate>Mon, 28 Jan 2013 14:59:31 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Press Releases]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13680</guid>
		<description><![CDATA[This means that Splash Media and all of its schools are accredited, and that the corporation is recognized across the nation as a quality education system. (Dallas, TX – January 28, 2013) – Splash Media, LP CEO Chris Kraft announced today that Splash Media was granted AdvancED Corporation Accreditation from the AdvancED Accreditation Commission, the [...]]]></description>
		<wfw:commentRss>http://www.splashmedia.com/resources/blog/splash-media-lp-awarded-advanced-corporation-accreditation/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Brand Strategy: The Loss of LinkedIn Answers May Increase Spam in Groups</title>
		<link>http://www.splashmedia.com/resources/blog/brand-strategy-the-loss-of-linkedin-answers-may-increase-spam-in-groups/</link>
		<comments>http://www.splashmedia.com/resources/blog/brand-strategy-the-loss-of-linkedin-answers-may-increase-spam-in-groups/#comments</comments>
		<pubDate>Thu, 24 Jan 2013 16:00:10 +0000</pubDate>
		<dc:creator>dgilman</dc:creator>
				<category><![CDATA[LinkedIn]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13676</guid>
		<description><![CDATA[If you&#8217;re involved in your company&#8217;s online brand strategy through social media, you&#8217;ve probably noticed that the one consistency over all social media platforms is that things change, and they change quickly. You need to stay on your toes and be ever-vigilant to how these changes will affect your business and your brand strategy. (You [...]]]></description>
		<wfw:commentRss>http://www.splashmedia.com/resources/blog/brand-strategy-the-loss-of-linkedin-answers-may-increase-spam-in-groups/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Form Test</title>
		<link>http://www.splashmedia.com/resources/blog/form-test/</link>
		<comments>http://www.splashmedia.com/resources/blog/form-test/#comments</comments>
		<pubDate>Wed, 23 Jan 2013 19:22:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13659</guid>
		<description><![CDATA[Company First Name Last Name Email Phone]]></description>
		<wfw:commentRss>http://www.splashmedia.com/resources/blog/form-test/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Facebook’s Graph Search</title>
		<link>http://www.splashmedia.com/resources/blog/facebook-graph-search/</link>
		<comments>http://www.splashmedia.com/resources/blog/facebook-graph-search/#comments</comments>
		<pubDate>Tue, 22 Jan 2013 15:46:27 +0000</pubDate>
		<dc:creator>Rhea Thomas</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Facebook Graph Search]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13636</guid>
		<description><![CDATA[If you haven’t already done so, now is the time to update your business Facebook page in order to get the most out of Facebook’s Graph Search that debuted the week of Jan. 14-18. What is Graph Search?  It’s a new Facebook feature that should make it easier for people to discover and learn more [...]]]></description>
		<wfw:commentRss>http://www.splashmedia.com/resources/blog/facebook-graph-search/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Social Manifesto</title>
		<link>http://www.splashmedia.com/resources/blog/social-manifesto/</link>
		<comments>http://www.splashmedia.com/resources/blog/social-manifesto/#comments</comments>
		<pubDate>Fri, 11 Jan 2013 13:00:09 +0000</pubDate>
		<dc:creator>jkilman</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Front Page]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[brand strategy]]></category>
		<category><![CDATA[online marketing strategy]]></category>
		<category><![CDATA[social manifesto]]></category>
		<category><![CDATA[social media agency]]></category>
		<category><![CDATA[social media for companies]]></category>

		<guid isPermaLink="false">http://www.splashmedia.com/?p=13619</guid>
		<description><![CDATA[Let your brand LIVE.&#160; Be Real. Be Social. Talk about what you are actually passionate about. Listen to what people actually care about. Listen. Then listen again. If you don&#8217;t like the conversation, change it. Trust your opinion. Do the hard work. Think before you share. Share what you think. Discover real people. Build lasting [...]]]></description>
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